Descriptive vs. Suggestive Trademarks: Which Is Right for Your Brand?
15 May 2025
Two common types of trademarks, descriptive and suggestive, can make or break your brand strategy. Understanding the difference between these two can help you make an informed choice. What Are Descriptive Trademarks? Descriptive trademarks are words or phrases that directly describe a feature, quality, function, or characteristic of a product or service. Examples include: Pros...